Blog

Blog 2018-12-03T15:30:06+00:00

Valuing Ourselves, Our Skills and Our Time

Valuing Ourselves, Our Skills and Our Time: As health professionals one of our biggest challenges in the private setting can be putting and keeping a value on Ourselves Our Skills Our Time Valuing Ourselves: Your time and is precious and in business anything that is a low value task should be [...]

What you can learn from Ed Sheeran in Business

Saturday night I went along to my first concert in since returning to Ireland with a couple of friends. It was of course Ed Sheeran (don’t judge), he was a solid 7/10. I don’t go around looking at everything with business glasses on but looking at the concert set up, I was really impressed by what he has achieved. [...]

5 Tips To Convert Phone Enquiries

How to convert Phone Enquiries We work so hard to get people to the point where they pick up the phone to enquire about our services. They normally have intent and need us at this point. Are you good at making sure they book in? Or do you have someone else who answers the phone and they don't seem [...]

5 Reasons for Block Booking Appointments in Healthcare Business

If you went for an important meeting with an architect, surgeon or solicitor and after the first two meetings they suggested "Let's see how things go, give me a buzz if you've any issues" You'd be like, what?? Most other professional service industries plan the service they want to provide you from start to finish, so you have an [...]

Are you Considering Your Clients Journey?

Are you considering your Clients Journey?   Here at Practice Nav we constantly strive to review our clients experience with us to make the clients journey the most engaging and compelling.   We constantly have to pause, reflect and review what a client experiences each time they contact and then attend our clinic.   Here is a sample client journey [...]

How to value a healthcare business

At some point in the future you may want to sell your business, you’ve worked hard over the years and built up a robust business to sell, but you need someone to buy it. How much will they buy it for? Valuation of healthcare business vary hugely and have facets attached to them. Recently at PracticeNav Paddy and I [...]

What limitations are YOU imposing on YOURSELF

Ok so a step away from our normal blog on the business and lets have a look at the most important person in this process, YOU!! So as health professionals we are all Empathetic Have the best intentions for the client with every treatment session we do Good Communicators https://youtu.be/PVtCUetMikg We should all be Driven to succeed in business [...]

5 Tips for Recruiting Healthcare Staff

Business is good. Your lists are busy. Your struggling to get clients in when you want to so……………...it's time to recruit a new staff member. Technically we use the figure of 70% capacity here at Practice Nav as the threshold to begin the recruitment process. As many of you know recruiting can be far from straight forward so we are [...]

5 Tips to Improve your customer service

To run a profitable business you need to have customers, ideally repeat customers so you don't have to spend much money on marketing. In order to get repeat customers, you have to look after them. Recently I went into a cafe and the waitress was a not nice (I couldn't use the word I wanted to describe her), I [...]

GDPR Part 1: Where to start?

GDPR: What does it actually mean for my Healthcare Business? Following on from a very active thread in or facebook group: Practice Nav; Tips to run your clinic I decided to try and demystify what GDPR is and what implications its going to have for healthcare practitioners. This is a vast topic so in this part 1, I will [...]

What Marketing tools will suit your personality?

So you're shy and you don't like doing public speaking or videos and you're wondering how you can promote your business. This is a common issue for a lot of healthcare professionals who just want to treat clients and don't want to do the marketing stuff. Well I'm sorry to tell you, if you sit in your cosy room [...]

Are you missing out on a LOT of new clients?

https://www.youtube.com/watch?v=_VKY3-wo7VA   Are you engaging your potential clients? We work so hard as healthcare professionals to drive people to our website, our social media platforms and ultimately we want a conversion, a sale, a paying client. What if they are not ready to make that jump? What if they haven’t received enough information to educate them that the decision [...]

5 Tips for getting a mortgage or business loan

https://www.youtube.com/watch?v=XXVwTjEIUMo Getting a business off the ground can hard on a shoestring budget. You struggle the first couple of years at it and eventually things start to go right. Then you decide to expand and need a business loan or you want to get a mortgage. You go to all the big banks and they have no interest in [...]

How to be more Productive with your time

Let's make use of that Precious Time Much like any business here at Practice Nav we know time is precious and finite. We all start with an equal playing field, its up to us what we do with the time we are given. If you were to rate yourself on a scale of 0 (terrible) to 10 (excellent) with your productivity [...]

The importance of market research in healthcare business

Finding a market for your product or ideas in business is a vital if you want your business to survive. There is no point setting up a service that nobody is going to use, otherwise you are just wasting your time and money. At PracticeNav our clients have great ideas, but sometime they get blinded by the process. You have [...]

CPD for your Business – Are you doing enough?

  CPD for your Business - Are you doing enough? How many hours a year do you spend doing CPD (Continuous Professional Development)? How many of those hours are spent learning about and investing in how to run your business? Based on these answers you will know if you are apportioning enough time to the business that is to sustain [...]

Tips to improve your use of technology

Compared to 25 years ago we are now much more connected with technology, which can sometimes feel like a never ending stream of nonsense. It’s supposed to solve all our problems…. but sometimes it can complicate and create more problems. If you’re using technology, you need to use it to its full capacity, otherwise you’re only creating more work for [...]

Analysis Paralysis – Are you drowning in stats?

Since I started PracticeNav in 2015, I’ve always been fascinated by numbers and stats. Encouraging business owners to analyse every detail with the old statement of, if you can’t measure it, you can’t manage it. However, from working with our clients we’ve come to realise that over analysis can also become a hindrance to the business. You can spend all [...]

Why you should say NO more often

As healthcare professionals we like to please people, otherwise we wouldn't be in this profession. However, this need to please people can come at the expense of our own needs and the needs of our business. Don't get me wrong, I think it's great to be involved in lots of different business activities and ventures, but sometimes they take up too much time. This time comes at the expense of working on your core business and your down time. Fair enough, if you've got time to spare and your financially secure for life, but most of us have a set number of hours we work a week. I believe our down time is as important as our work time so I want to give you examples of ways to say NO and the benefits of saying no.

What are your magic numbers?

Recently I've been working with very busy clinic owners. You may say why do busy clinic owners need help? It's because they are both in their early 30s and are nearly burnt out due to their workload. They're both working over 70 hours a week and missing out on their own health (gym, healthy eating - all the stuff we tell our clients to do) as well as time with their friends and family. We all have a finite amount of time on earth, so make sure you make the most of it, rather than chasing extra money (stress) you don't need. So I propose the question, what are your magic numbers? Below is a way to help you figure out what they are...........

10 things I hate about business (with solutions)

If you want things to be different you need to do different things. Albert Einstein said the definition of madness is to do the same thing over and over again and expect different results. In a healthcare business if you want different results then you need to change how you do things. A lot of clinicians complain about how they wish things could be different and don't change anything. Here are some of the top complaints I hear...I've also thrown in some solutions. In order to change you need to be different!

How to retain and follow up with your clients

What percentage of appointments are Did Not Attend (DNA), Cancelations, Unable To Attend (UTA), New Patients (NP) in the average clinic? The percentages will vary hugely with every clinics depending on the type of clinic, how long it's been established, client base, location etc. So I can only give you information based on the average Physio clinic I deal with.  The percentages are of the total patients booked in say for one week.  Say 50 patients for a week 2% DNA (1) 6% UTA (3) 2% Cancellation (1) 74% FU (38) 16% NP (8) If your DNA, UTA and cancellations are above 20% then you need to review your system - click here to review your systems. Ideally you want your NP above 10% in order to grow your business. If this is not the case and you've got all the systems in place then you need to review your marketing strategy. Click here for a free marketing plan. You also need to follow up with all DNAs and cancellations via phone call by treating practitioner to find out what happened and rebook their appointment. Reminders - I sent SMS and email reminders for all appointments, people are busy and forget things, make it easy for them to remember their appointment. 

How I work 3 days a week

Before we start, I wish to point out that this is not some dodgy scheme to make you rich in 4 weeks, or some African Prince looking for a bank transfer. This idea of this article is to provide you with more time, yes time! Time, which for a lot of us is constantly running out. Please note all of this is my opinion, based on experience in the field and research into how to be more efficient. Why do people in the western world work 5.5 days a week, or as a business owner up to 70-80 hours a week? If you're working more than 80 hours a week as a health practitioner, then you really need to evaluate why and what you're doing. It is has been proven that working long hours consistently, increases your health risk to stress, cardiovascular disease, obesity, high blood pressure, cancer etc..... So why work yourself into the ground and then have to deal with the effects? I appreciate that starting off in business or taking on a new project can be stressful, but it doesn't have to be constant. So, here's how and why I'm working 3 days a week.

Do you learn from your hiring mistakes?

So I've been thinking about learning from my mistakes recently and wondering why I don't do it more often. At a clinic I was involved in I made the mistake of hiring someone for the sake of hiring someone, I know it sounds stupid! I was in a position where I needed someone to cover a clinic as I just opened a second site. It turned out to be tough work, the clinician was hard work and not a team player. I put in the hours of supervision and guidance over the course of a eight months, but in the end it just wasn't working so the contract ended. This happened me again (It didn't happen to me, I chose to put myself in the situation) with one of the clinics I look after. We were expecting too much too soon with not enough experience. Again the contract ended (on good terms), so what have I learnt from the situation....